Labella Umbrella
E-Commerce UX · Brand Storytelling · Responsive Web Design
A small family boutique Labella Umbrella seeling unique personally designed umbrellas that can brighten up rainy days with its beautiful, cheerful designs. La Bella Umbrella wanted to design an online store that can be simple to use but at the same time reflect their unique designs. Their store offers fashionable umbrellas that match different personalities and outfits to suit any sense of style. Their goal is for people to leave their boring black umbrellas at home and choose to go with a style umbrella. Having an online store will make it easier to discover and purchase their designed umbrellas from anywhere in the world.
Wall decal applied to a kitchen set, featuring the vase, bottles, glasses, and dessert bowl design. The decal blends seamlessly with the modern kitchen, rooted in a blend of aesthetic appeal & functionality, adding a decorative touch to the space.
Typography got special attention with a combination of a cursive font for headers and italic font for meaningful highlighted quotes. The client wanted to emphasize the blog page with a first letter in a large font like in printed books/ like their personalized printed umbrellas.
The challenge of designing a website that will be usable and functional, but at the same time fulfill client’s requests. I was as flexible as possible, working collaboratively, sharing the work in progress. Creating a user-focused product that answers both, client’s needs and satisfaction.
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