From research to design thinking to fine illustrations. I have been working on diverse projects throughout the entire product life-cycle, ranging from consumers to large corporate enterprises. I approach each project with a user-centered mindset, ensuring that the end result is not only visually appealing but also highly functional and user-friendly. Understanding human factors, functionality and focus on the user-centered design process
I have been researching user behavior, analyzing competitors' and user-test insights to address UX goals. Creating info-architecture, user-flows, intaractive prototypes, wireframes, consistency and desig guideliens.
My experience includes working from research through final design details. With a focus on human-centered design thinking, creative problem-solving and functionality that improve people's lifes.
With hands-on, comprehensive design experience - both for web and mobile, UI, wireframes, interactive mockups, game environments, illustrations, infographics, icoography, video editing, and effects.
2016-today
2002 - today
2003 - 2011
2009 - 2018
2016-today
Udemy
2021
University of Middlesex in London, England
2010-2011
The College of Management - School of Design, Israel
2004-2008
Vico Art and Design School, Tel Aviv
1997-1999
Designing for Mobile Game. Develop info-architecture, user flows, wireframes, mockups
and prototypes to ensure an intuitive experience within the game. Research
and understand players' behavior, experimenting with variations to inform my design
decisions.
Applying human-centered design thinking and focus on UX interactions, functionality
and UI design. Support the Engineering team and create Confluence documentation
outlining core functionality and guidelines recommendations. Involved in user
testing, leveraging user feedback to improve the design and refine the user
experience.
08/2022- Today
Designing for cyber-security, privacy and productivity
apps, both for web and mobile. Involved in research, design thinking through final design
details. Considering human factors, usability and accessibility.
Information architecture, UI, user flows, wireframes, infographics & illustrations.
2017-2021
I was working as a freelancer across different channels;
collaborating with business team members to define requirements, user goals,
objectives that must meet product success metrics. Designing to a brief agreed upon
with a client - involved from the initial idea through final design and production.
Brands: Tesco Publishsing | Bwin Party Entertainment | Compass Group Retail | ScotiaBank | Startups | Barzilai Exhibition Design
2011-2016
Courses and research studies:
User Experience and Ixd
User Behavior / Consumer & Social Behavior
Game Design and Interactive Environments
IOS / Android
Video Production.
Teaching experience - The History of Arts and Design. Tools and Techniques.
2010-2011
Interior Architecture Design for Private, Public and Interactive Environments.
Visual Product Development and Design.
History of Art, Design and Architecture.
Consumer and Social Behavior
Brand, Marketing.
Media & Communications.
Fine Arts: drawing, painting, photography and sculpture.
Presentation and rendering.
2D graphics and illustrations
3D Set Design for interactive environment, TV sets, Theater and Exhibitions.
Film and Video
2004-2009
